#justCOS Audio 024 – Emotional Purchases – Reminiscing – Typewriter
We buy with our emotions. Today we discuss how to sell a product, service, or idea using the power of positive memories and reminiscing to get emotional buy-in.
Metaphor: Qwerky – digital tablet typewriter keyboard
#justCOS – Creating metaphors from movies, TV shows, and trending events to help us become better communicators, entrepreneurs, and all round better people.
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Opening / closing music Credit – Pendulum “ABC Theme Song – Remix”
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